NEW SEED BAGS AND NEW SEED PRODUCTS...
| As you may have noticed, the colors of our seed bags has been a bit confusing lately for people who, for example, come in to buy the seed in the dark blue bag only to discover it's now in a green bag, or a red bag, or something else. For the last 18 months, our franchiser, the Wild Bird Centers of America, has been developing new seed bags with new designs and more information. In the interim, WBCA has been trying not to reorder the old bags as printing the old bags and then destroying the unused ones is very expensive and a waste of resources. |
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Well, the new bags will be arriving in the next few months. As you can see, they are very impressive indeed, and feature images by renowned artist Charlie Harper. Mr. Harper, who died just a few years ago, is well-known for his stylized images of birds, butterflies and other animals.
The new bags are made of sturdy, recyclable plastic and we are working out the details for collecting empty bags from customers who do not wish to recycle the bags themselves. Did you know that plastic bags have a smaller carbon footprint than paper bags? The new bags will also usher in new more convenient sizes which are preferred by most consumers. The new bags will contain very high quality seed by a new seed provider.
As part of the upgrading process, there will also be remixing of seed products to better conform to customer preferences. Many seed mixes will have new names, so we will place the old names on our signage to guide you to the products that most closely resemble what you are used to buying. We will start selling the new mixes in a few weeks. For a while, the new mixes may be packaged in the old bags pending debut of the new bag designs.
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Single seed items, such as whole millet, hulled millet and millet sprays; ear corn, shelled corn and cracked corn; peanuts in the shell and peanut splits; and black oil sunflower and stripe sunflower will not initially be affected by these changes.
These changes are not merely cosmetic. They are designed to make sure Wild Bird Center seed products stay the best on the market and the new bags have been designed to reinforce that message. |
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